Culture Jam: Response

The term "guerrilla semiotics" encompasses this article very nicely.

Here we see a particular semiotics at play, particularly pertaining to cultural critique by means of vulgar, seemingly random yet meaningful gestures and pieces scattered throughout media culture.

I wonder if this is smaller, or larger, than the satirical movies and television shows that are prevalent today? Whether or not something like the antics found in "The Boondocks", a cartoon that is heavily satirical of black American culture, would count as culture jamming?